Who We’re For (and Not For)

We're for couples who care about having great photos, but care just as much about having a great day

Not those who want their wedding to be a production

We're for people who want moments noticed, not manufactured

Not those who want their wedding staged like a styled shoot

We're for couples who want to have fun with their guests

Not those who want to disappear for hours of portraits

We're for brides who use Pinterest for ideas, not as a checklist

Not those who want to recreate other weddings

We're for people who want their wedding to be joyful

Not those who see their wedding as a referendum on who they are

We're for couples who want guidance when it helps, and space when it doesn’t

Not those who want constant direction or micromanagement

We're for folks who value calm, competence, and efficiency over hype and theatrics

Not those who want their photographer racing around or multitasking as a content creator